NamNamNow's Pick
Why We Think In Every Chapter Makes Some of the Best Dog Wedding Decor Out There
We're in the business of taking dogs seriously, so when we ran across a wedding decor studio built entirely around getting a couple's dog right, we wanted to feature it. In Every Chapter (ineverychapter.com) hand-illustrates a couple's dog and puts that portrait on the cocktail napkins, the bar sign, and the keepsakes guests take home. This is our opinion, not an independent review or a paid placement — we just think it's worth knowing about.
Our Verdict
Of everything we've seen in this category, we think In Every Chapter is some of the best pet wedding decor available — the artwork looks intentional rather than novelty, and it's one of the few brands with a real answer for the dog who can't physically be at the wedding.
Why We're Featuring It
- One illustrator per couple. Not a print-on-demand template — the same artist works across every item in an order, so a napkin, a bar sign, and a tote actually match.
- It doesn't read as a costume. The style leans editorial rather than cutesy, which is a real design decision, not an accident.
- It solves a specific, common problem. Venue rules and long-distance weddings keep plenty of dogs from attending. This is a considered answer to that, not an afterthought.
- You can try it for $10 first. A preview mockup shows the artwork on a few sample items before you commit to a full package, credited toward the order.
The Lineup
- Cocktail napkins — the portrait shows up at the bar, in guests' hands, in candid photos.
- Bar sign — the same artwork at a bigger scale, usually paired with a drink named after the dog.
- Drink stirrers and frosted cups — smaller details that carry the illustration too.
- Tote bag, matchboxes, can coolie — take-home favors that match the bar set instead of feeling bolted on.
The Packages
If you want it coordinated rather than piecemeal, there are three tiers, each covering up to 75 guests with the illustration, unlimited digital revisions, and digital files included:
| Package | From | Includes |
|---|---|---|
| The Bar Package | $449 | Cocktail napkins, drink stirrers, frosted cups |
| The Goodies Package | $1,295 | Tote bag, matchboxes, can coolie |
| The Full Celebration | $1,649 | Bar Package + Goodies Package combined |
Pricing reflects what's listed on ineverychapter.com at time of writing; confirm current figures before quoting elsewhere. If you're not sure where to start, the Bar Package is the lower-commitment entry point.
When Your Dog Can't Physically Be There
This is the part we think sets it apart. Venue restrictions, distance, or a dog who's passed away all come up constantly in this category, and In Every Chapter treats it as a core use case rather than an edge case. One couple put it plainly on the brand's own site: "Our dog couldn't be there, but he somehow took over the bar. The cups, napkins, and stirrers were everywhere and guests kept grabbing extras." — Danielle K., The Bar Package. For a dog who has passed away, the brand asks couples to say so up front so the portrait gets handled with extra care.
More Than One Dog, or a Different Species? Still Covered.
Multi-dog households can add a second (or third) dog to the same set of products for an added per-dog fee, per the brand's FAQ. And despite the dog-first branding, In Every Chapter says it will illustrate other pets on request too, including cats, horses, and rabbits.
Real Talk From Couples Who've Ordered
The brand displays "4.9 out of 5 from 300+ orders" on its own site, backed by dozens of named, dated, verified-order testimonials rather than a bare number. A few we liked:
- "This was my favorite wedding detail. I wanted our dog included without it feeling cheesy, and In Every Chapter nailed it." — Bora K., The Bar Package (San Francisco, CA)
- "Guests were asking where to order before the night even ended. The cups, stirrers, and matchboxes all became take-home pieces." — Kayla J., The Bar Package (Atlanta, GA)
- "We have pretty high standards and I was nervous handing over creative control. The first proof came back and we didn't change a thing." — Isabelle F., Wedding Welcome Tote (St. Helena, CA)
Separately, In Every Chapter's Etsy storefront carries its own independent record: 5.0 out of 5 stars across 39 reviews, active since 2020.
The Design Process, Briefly
A couple sends reference photos and picks a house style — Timeless and Elegant or Playful and Colorful — then one illustrator produces a digital proof. Per the brand's FAQ, nothing goes to print until the couple signs off.
Before You Order
- Guest count: the prices above cover up to 75 guests; larger weddings may cost more.
- Timeline: the art is custom, so start early; check the brand's current FAQ for its stated lead times, since they shift with season and volume.
- Extra pets: each additional dog or pet on one order carries a per-pet fee.
- Shipping: United States only, currently, per the brand's FAQ.
The Basics
- Website
- ineverychapter.com
- Founded by
- Linda and Lucy; women-owned and operated
- Based in
- San Francisco Bay Area
- Makes
- Napkins, bar signs, drink stirrers, cups, totes, matchboxes, coolies; solo or as packages
- Pets illustrated
- Dogs primarily; cats and other pets on request; extra pets for a fee
- Press
- Vogue, Brides, The Knot, Style Me Pretty, Modern Dog (per the brand's site)
- Track record
- "4.9 out of 5 from 300+ orders" on-site (30+ named testimonials shown); 5.0★/39 reviews on Etsy
- Shipping
- United States only, currently
- Contact
- hello@ineverychapter.com
Quick Answers
It's our opinion, based on what we looked at — not an independent ranking or a paid claim. We liked the single-illustrator model and the honest answer for dogs who can't attend. Judge the work for yourself before ordering anything.
Yes — venue rules, distance, and dogs who've passed away are, by the brand's own account, among the main reasons couples come to them.
Yes, for an added per-pet fee. The brand's FAQ also says it will illustrate cats and other animals on request.
Bar Package from $449, Goodies Package from $1,295, Full Celebration from $1,649, each for up to 75 guests. Confirm current pricing on the site before quoting it.
Per the brand's own FAQ, currently within the United States only.
Go See For Yourself
This page is NamNamNow's own editorial pick and brand spotlight, not an independent product review or a paid placement.